Liquid bentonite clay (tasteless, by the way) is like a mop inside your body cleaning and absorbing toxic material as it goes through your digestive tract. It is a highly alkaline, negatively charged substance that attracts positive toxins like a magnet. It absorbs many hundreds of times its own volume. Reality is we all have toxins; the process of life produces toxic waste as our cells perform their normal function. Plus the toxins we absorb from outside such as chemical dyes in food, herbicides and pesticides (again in food), and even the smell of an artificial perfume. Our world has become toxic. Use weekly for maintenance; like getting a wash and lube on the inside. It is also good for emergency use. At the first sign of a cold or flu, a tablespoon every two hours may stop the illness. It is also useful for both diarrhea or constipation. If you suspect food poisoning, use it as you would for cold or flu.